LinkedIn is expanding its content capabilities with the launch of a new in-feed video carousel feature, offering users and brands a dynamic way to share multiple videos within a single post. This new feature allows users to swipe through various video clips directly in their feed, opening up new avenues for storytelling and engagement on the platform.
With the in-feed video carousel, LinkedIn is tapping into the growing demand for richer, multimedia content, particularly as video continues to dominate social media engagement. The feature is particularly valuable for businesses and creators who want to share product demos, multiple campaign highlights, educational content, or any sequence of videos that tell a cohesive story. By allowing up to ten videos in a single post, LinkedIn provides more flexibility for content creators to showcase their messages in a captivating and engaging format.
This update also aligns with LinkedIn’s broader push towards enhancing its platform for marketers and thought leaders, making it easier to connect with audiences in visually appealing ways. The carousel format has proven to be an effective tool across other platforms like Instagram and Facebook, and LinkedIn’s introduction of this feature could help businesses and professionals stand out in a crowded digital landscape.
For users, the feature is intuitive and easy to use. Swiping through the carousel is seamless, and the content remains directly embedded within the feed, allowing for smooth and uninterrupted scrolling. As LinkedIn continues to evolve, the video carousel feature represents another step in its effort to keep users engaged with interactive and versatile content options.
