October 17, 2024
Campaign Indian

Puma India Sets Up a Fun-Filled Gully Cricket Face-Off Between Virat Kohli and Anushka Sharma

In a thrilling yet playful encounter, Indian cricketer Virat Kohli and Bollywood star Anushka Sharma went head-to-head in an entertaining gully cricket match.

This fun face-off, organized by sports brand Puma India, marked the first time the power couple squared off in cricket. The lighthearted competition kicked off when Anushka humorously challenged her husband, teasing him with the claim that she could defeat him at his own game.

What made this showdown even more enjoyable was Anushka’s unique twist on the usual rules of cricket. She introduced quirky and comical rules like “if you pull a certain expression, you’re out,” “the bat owner always bats first,” and “anyone who hits a six has to retrieve the ball,” resulting in some laugh-out-loud moments. At one point, Virat even had to climb a building pole to recover the ball, adding to the hilarity.

Both Virat and Anushka, clad in Puma’s athleisure, brought an infectious enthusiasm to the game, with their playful chemistry stealing the spotlight. The two-minute video, which included a behind-the-scenes glimpse of their dog Lulu joining the fun and some lassi breaks, was a hit on social media. Within just 24 hours of its release, the Instagram video had garnered over 50 million views, a testament to their star power and the engaging content Puma India created.

This gully cricket challenge not only showcased the couple’s fun-loving dynamic but also highlighted the brand’s sporty yet casual attire, making it a memorable campaign for Puma.