India’s digital landscape is abuzz with content creators, whose fame and importance have skyrocketed over the past few years. They now possess an ever-growing reach that includes brand deals, magazines, TV shows and public events.
Yet, as job postings rise throughout the country, one city stands out above them all. As per the data by job recruitment platform Indeed, Bengaluru has become the new hub of influencer marketing in India, with a 16% share of job postings in the domain. In a country with 4,000 cities and towns, a single city commanding such a huge percentage is astonishing.
The dominance of Bengaluru in the creator industry is probably linked to its status as the IT hub of the country with a range of promising new startups. Influencers are in high demand by these burgeoning businesses, leading to a rise of individuals with the appropriate skills and glamorous presentation.
Here are some Bengaluru influencers to look out for:
Shweta Prasad:
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Neha (nehacreeatives)
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Simran Jain:
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Naved Qureshi:
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Harleen Singh (wander_leen):
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