HouseParty App Connects People Amidst Quarantine Season

30 March, 2020 (Monday)

Houseparty, a social networking service that was launched by Life on Air, Inc. in 2016, is now making headlines with the sheer traffic it has accumulated in the last few weeks. It positions itself as a group video chat service that is focused on the fun side.

While everyone is adopting the mantra of social distancing to hinder the spread of COVID-19, it’s natural for video chat platforms to gain traction as we have seen among other platforms like Skype, FaceTime and Zoom, however, HouseParty sets itself apart from the crowd with its ease of use and fun-centric approach.

The app combines fun features from different social media platforms to create an exciting and immersive experience. With its many accessibility options, it makes it easy for you to connect with your friends from Facebook, Snapchat and your contacts from the moment you’ve joined.

 

HouseParty allows you to host a video chat (which they call a ‘party’) with seven others simultaneously and is strikingly reminiscent of the chat rooms from the 2000s. The app also allows you to be a part of several parties at the same time. It is shamelessly unapologetic about how invasive it is and that is part of its charm. You can join any of your friends’ chat rooms without any permissions (provided the room hasn’t been locked) and users are alerted every time a friend comes online, irrespective of whether the app is open. Within the rooms, the app offers you fun social games that can be played endlessly like Heads up, Trivia, Chips and Guac and Quick Draw, that a lot of people can simultaneously play. It is so taken away from the ‘strictly business’ approach of other video chat apps that it creates a candid and laid-back experience for users and because friends of friends can also join a party, it becomes a genuine platform for meeting new people.

 

The app has proven to be the hero of the day when it comes to keeping people connected amidst the quarantines and lockdowns due to the COVID-19 virus. More and more users are joining the app by the day just to interact with people. It also gives them a reason to groom themselves whilst under voluntary house arrest which may offer a façade of routine life amidst all the disorder.

The app has gained popularity particularly among Millennials and Gen Zers who are stuck at home due to the quarantine and see this as an escape from the monotony of isolation through some social interaction. They see this app as a more organic and original alternative to traditional video chat apps. About 60% of the users are between the ages of 16 and 24, however, there has been a significant rise in the number of older people using it since the lockdown.