Twitter Adds Sample Tweets for Trending Formats to Give Users More Context
Twitter’s trends can often be quite confusing and at times it can leave people scratching their heads. Often, people end up visiting the comments section or scouring the internet to understand why something is trending on Twitter. While this may be good for Twitter engagement, it may feel like a chore to users to take the extra step only to understand what a trend is about. To streamline the user experience, Twitter is working on a new feature which will show https://blog.twitter.com/en_us/topics/product/2020/adding-more-context-to-trends.html next to trending topics to provide more context so users understand the trend without the hassle of clicking through.
“Sometimes the right Tweet can help make sense of a trend. Starting today, some trends will have a representative Tweet pinned to them to give you more insight about a trend right away. A combination of algorithms and our curation team determine if a Tweet represents a trend by evaluating if the Tweet is very reflective of the trend and popular. Our algorithms are designed to identify representative Tweets that aren’t potentially abusive, spam, or posted by accounts trying to take advantage of our system.”
Twitter won’t attach example tweets for every topic at the moment, however, but will provide a description to offer more context about an event or thing that people are talking about. You can see both types of new additions in the images above.
Twitter will be introducing these representative tweets and descriptions in Argentina, Australia, Brazil, Canada, Colombia, Egypt, France, India, Ireland, Japan, Mexico, New Zealand, Saudi Arabia, Spain, the United Kingdom, the United Arab Emirates, and the United States. Twitter has also promised to work on more representative tweets to provide better context and also work on more ways to make trends better on the platform to improve the overall user experience.