Ad Club Bangalore is gearing up for the eighth edition of its Inspiration Room series, a flagship event that continues to inspire and educate professionals in the advertising and marketing space. Scheduled for Thursday, November 21, 2024, this highly anticipated session will feature Dr. Paul Harwood, an internationally acclaimed behavioral scientist and co-founder of Useristics.
Themed “The Power of Behavioral Science in Advertising,” the event promises to deliver transformative insights into how understanding human behavior can enhance the effectiveness of marketing campaigns.
Dr. Harwood brings over two decades of expertise, having collaborated with some of the world’s top tech giants like Facebook, Twitter, Google, Slack, and YouTube. His extensive experience in applying behavioral science to global advertising strategies will offer attendees a unique perspective on the practical applications of psychology in marketing.
During his session, Dr. Harwood will delve into:
- How behavioral science can influence consumer decision-making.
- Strategies to increase engagement through a deeper understanding of human behavior.
- Real-world examples of integrating psychological principles into successful advertising campaigns.
Speaking about the event, a representative from Ad Club Bangalore said: “Behavioral science has become a game-changer in modern advertising. Dr. Harwood’s session will provide actionable insights that marketers and advertisers can directly implement to create campaigns that resonate with consumers.”
As one of Ad Club Bangalore’s flagship initiatives, the Inspiration Room series has built a reputation for bringing together leading minds from the advertising world. This event aims to foster creativity and innovation by exploring emerging trends and techniques in the industry.
The eighth edition, supported by Venue Partner Adda 1522 and Media Partners Ad Gully, Agencyfaqs, and Medianews4u, promises to be an enriching experience for all attendees.
- Date: Thursday, November 21, 2024
- Time: 6:00 PM
- Venue: Adda 1522, Cambridge Layout, Bengaluru
- Registration Fees:
- Members of Ad Club Bangalore: Rs. 250 + GST
- Non-Members: Rs. 500 + GST
This event is an invaluable opportunity for advertisers, marketers, and creative professionals to:
- Gain cutting-edge insights into consumer behavior.
- Learn actionable strategies to enhance campaign effectiveness.
- Network with like-minded industry professionals.
Seats are limited, so early registration is encouraged. To register for the event, visit the Ad Club Bangalore website and secure your spot for this transformative session.
Don’t miss the chance to learn from Dr. Paul Harwood, a trailblazer in behavioral science, and discover how you can take your advertising strategies to the next level by harnessing the power of human psychology.