November 7, 2024
Agency Interviews Interviews

#AgencyDissect : Dissecting DSPR

DSPR is a boutique public relations & digital marketing agency; passionate about delivering result-oriented outcomes and building long-term partnerships.

1. Who are we?

DSPR is an integrated marketing and communications boutique agency, committed to delivering results and building long-term client partnerships. We’ve become a leading agency renowned for our expertise in various sectors, including weddings, travel, food, hospitality, lifestyle, luxury, and entertainment. We are also celebrating our 13th anniversary this year. All these years, our philosophy has been simple: effective brand storytelling is the key to success in today’s digital world. 

2. What does the agency do?

We optimize your brand through a strategic blend of impactful content, PR, and collaborative efforts. Our 360-degree approach covers Public Relations, Social Media Management, Influencer Marketing, Content Creation, Digital Marketing, Performance Marketing, and Design Services. Guided by a narrative philosophy, we craft unique stories for each brand, ensuring every investment translates into tangible results. Our expertise spans multiple sectors, equipping us with a well-rounded perspective on the dynamic digital landscape.

3. What is the size and strength of the company?  

DSPR has a strong team of 35 talented professionals.

4. What are the various services that your agency caters to?  

We offer a comprehensive suite of services, including Public Relations, Social Media Management, Influencer Marketing, Content Writing, Digital Marketing, Performance Marketing, Strategic Brand Consultancy, Content Creation, and Brand Collaborations.

5. What are some notable clients and campaigns you’ve worked on?

We’ve handled major campaigns like the launch of NARS and Kylie Cosmetics in India and we also managed the Elle Beauty Awards. Our portfolio of notable clients includes Bollywood Music Project, Dole Foods, Accessorize London, Pritam Hotel, Gallops, Osprey Duty Free, SaffronStays, House On The Clouds, Della Resorts, Coppetto, The Brooklyn Creamery, and 1441 Pizzeria.

6. What makes your agency stand out from the rest?  

Our personalized approach, close client collaboration, and a blend of traditional and new-age PR services set us apart. We invest time and effort into every client’s work, ensuring research-driven strategies and impactful results. We, as an agency, have continuously evolved, integrating traditional PR practices with digital media strategies to stay ahead in the industry.

7. What has been the biggest hurdle for your agency?

Team management has been our biggest challenge. Finding and retaining the right talent was crucial. We empower our team, focus on learning from mistakes, and establish leadership at various levels to ensure consistent quality and growth.

8. What are some of the key future goals or projects that the agency is working towards?  

We aim to expand in the beauty, luxury, and wedding sectors and create a unique IP for wedding PR.

9. How has the company culture affected overall performance?

We have always had a positive, inclusive work culture. It empowers our team to achieve their career and client goals, fostering a motivating environment with a good work-life balance. This culture boosts productivity and has always worked in our favor.

10. What roles is the agency hiring for and how to reach out?

We are hiring a Senior Social Media Manager and a Senior PR Manager. Interested candidates can email us at hr@dspr.in.