Grapdes is an award-winning and remote-working consulting agency specialising in brand design, website design and digital marketing.
1. Who are we?
We are thinkers; creators; artists; wordsmiths; designers; marketers; and managers. We are full-service partners in your design and brand journey.
- We transform thoughts into design.
- We create brands that interact with people.
- We devise strategies that amplify your brand’s reach.
We are Grapdes, an award-winning brand consulting agency specialising in brand strategy & design, website design & development, and marketing. Beyond our work, we are a team of dedicated young professionals who, despite working remotely, consistently ideate, strategize, create, and deliver excellence together for our client partners.
2. What does the agency do?
Over the past 6 years, we have completed over 235 projects for 189+ brands across 25+ industries in 7 countries.
We transform emerging businesses into memorable brands and reinforce the expertise of established ones.
For businesses looking to explore new avenues, we provide strategic brand related insights to guide their journey. For those already thriving, we help them reach new heights.
3. What is the size and the strength of the company?
We are a passionate team of 30, collaborating virtually from across 3 countries besides India. Our diverse group of strategists, writers, designers, marketers, and developers create tailored solutions for a wide range of client partners. Proudly sector-agnostic, we customise our teams for each brand, ensuring the perfect blend of skills and insights for every project.
4. What are the various services that your agency caters to?
Our offerings in brief are as follows:
- Strategy & Brand Consulting
- Visual Identity & Design
- Content & Copywriting
- Packaging System Design
- Interactive Design & Development
- Digital Marketing
- Direction & Media Production
- Public Relations & Advertising
5. Some notable clients and campaigns you’ve worked on?
- Fuelflip Energy, Noida
- Mosaram Shivramdas Group, Uttar Pradesh
- Churroland, Bengaluru
- Plural Skin, Rajasthan
- Bed & Fur, Indore
- BeWilder Clothing, New Delhi
- Casa Dona, New Delhi
- Accelerate Indian Philanthropy (AIP), New Delhi
6. What makes your agency stand out from the rest?
– We focus on strategic approach & comprehensive design thinking We emphasise on understanding our client partners’ business objectives and audience-needs to create solutions that are not only visually appealing but also strategically impactful. This approach ensures that every project contributes to broader goals, combining creativity with practical, user-centred design principles
– We take care of complete brand design
We provide a seamless journey from the initial planning stages of a brand’s architecture to the final design and execution, that is market facing. By managing the entire process in-house, we ensure consistency, quality, and cohesion across all phases of a brand’s life cycle.
-We are sector-agnostic with no geographic preferences
The versatility of our internal structure allows us to work across various sectors and geographies without limitations. Whether it’s technology, healthcare, retail, education or any other industry, we deliver tailored solutions that meet the unique challenges and opportunities of any market, anywhere in the world.
– We are also design style/language agnostic!
We pride ourselves on our ability to adapt to different aesthetic and functional requirements, ensuring that each project is unique and tailored to the specific needs and tastes of our client partners.
– We believe in the power of collaboration
Our teams are composed of subject matter experts who work closely together to leverage their collective expertise. This collaborative environment fosters creativity, ensures thorough problem-solving and results in impressive outcomes.
– We believe in promoting fresh talent
Our team strikes the perfect balance between fresh, innovative thinking and seasoned expertise. By combining the creativity and enthusiasm of newer team members with the wisdom and experience of seasoned professionals, we deliver solutions that are both forward-thinking yet grounded.
– We pride ourselves on being our clients’ partners
We view our clients as partners and place a strong emphasis on consultative support and active collaboration. By encouraging high levels of client participation, we ensure that the project outcome aligns closely with their vision and expectations. Our consultative approach helps build strong, long-lasting relationships and ensures that we are always aligned with the brand’s needs and goals.
7. What has been the biggest hurdle in your agency?
Many potential client partners lack full understanding of the value and impact strategic branding can bring to their businesses. As a result, we often invest significant time and effort in educating prospective client partners about the essentials and benefits of branding. However, we have noticed a growing awareness of the importance of branding among Indian businesses. Our past work and its positive impact have effectively demonstrated the power of branding, reinforcing its significance to our client partners.
8. What are some of the key future goals or projects that the agency is working towards?
– Expansion of Services
We are on the constant look out for how we can help our clients better and thus the expansion of our services has been an ongoing goal. We have recently ventured into PR and Communications and Media Production as well.
Our focus has also been on assisting brands in generating high-quality content and identifying the most effective opportunities for its distribution. By leveraging strategic content creation and dissemination, we aim to enhance our clients’ visibility and engagement across various platforms, for varying needs.
– Collaborating with Brands of Deeper Value Proposition
We aspire to partner with brands that have a profound value proposition and a significant overall impact. By aligning ourselves with such brands, we seek to contribute to meaningful projects that resonate with our mission and values, ultimately driving positive change and delivering substantial benefits to our clients and their audiences.
9. How has the company culture affected overall performance?
– Seamless Execution of Projects
Our culture of agility allows us to swiftly adapt and respond to project needs, ensuring timely and efficient execution. This flexibility enhances our ability to meet client expectations and deliver high-quality outcomes.
– Impactful Brand Positioning/Repositioning
A collaborative and innovative culture empowers us to assist brands in establishing or redefining their market positioning. By fostering creative thinking and strategic insights, we help client partners stand out in competitive landscapes.
– Practical & Differential Solutions
Our commitment to innovation drives us to develop unique solutions, even within limited budgets. This resourcefulness is a direct result of a culture that encourages problem-solving and practical thinking.
– Work-Life Balance
Prioritising work-life balance has been a non-negotiable aspect for us and has positively impacted our teams well-being and productivity. A balanced and supportive environment leads to higher satisfaction, better performance, and sustained creative output, benefiting both our team and our client partners.
10. What roles is the agency hiring for and how to reach out?
We are currently hiring for roles such as Brand/Creative Consultant, Creative Associate, Content Associate, Digital Marketing Associate, and Business Development Officer. Interested candidates can reach out to us at careers@grapdes.com.
