At PSD Media, we believe that great marketing is not just about reaching your target audience butconnecting with them on a deeper level.
1. Who are we?
PSD Media is a dynamic and innovative Digital Marketing Agency dedicated to helping businesses thrive in the digital landscape. We aim to help clients enhance their online presence and as our tag line says – We are building brands on digital!
2. What does the agency do?
Our agency specializes in crafting comprehensive digital marketing strategies that empower brands to grow and engage with their target audiences effectively.
3. What is the size and the strength of the company?
We are a team of strong & dynamic individuals. What started as a one person freelance project after the company’s founder Priyanka Shah, decided to move on from her corporate job; today stands to be a company that has a substantial team size of 8 people & growing.
4. What are the various services that your agency caters to?
We offer end to end Digital Marketing Solutions such as: Digital Strategy, Social Media Marketing, Performance Marketing, Media Planning, Influencer Marketing, SEO & Consulting.
5. Some notable clients you’ve worked on?
We’ve worked with a large variety of clients from diverse industries. Within the B2C space we’ve worked with clients like The Olive group, Bakers & More, Ribbonize, 5a Design Studio to name a few. From the B2B space we’ve worked with clients like India’s Largest Carbide Scarp Buyer – Carbide Scrap India, PiE Kart etc. From the D2C clients we are working with brands like Squish Town, Heether a fashion studio & a couple of jewellery brands too. We also have multiple agency tie ups such as with Interactive Avenues & ThinkInc. communications that actively pass clients to us!
6. What makes your agency stand out from the rest?
Primarily three things:
1. Digital strategy – PSD Media’s founder, Priyanka, has heavy corporate experience with brands like Godrej & Tata that helps build brands through stories v/s tactically managing them. Therefore, storytelling, narrative building & effective ROAS is an integral part of our overall marketing strategies.
2. People – PSD Media is made of its people. A team that works for every client like
their own brand and builds it like it belongs to THEM.
3. Partnership – We are not a typical agency or freelancers either, we are partners. So if your brands grow, we in turn do and that partnership with our clients keeps us going.
7. What has been the biggest hurdle in your agency?
The biggest hurdle we have faced is navigating the rapidly evolving digital landscape while maintaining the balance between innovation and delivering consistent results for our clients. With new technologies, algorithms, and trends constantly emerging, staying ahead of the curve requires continuous learning, adaptation, and investment in cutting-edge tools and training. At PSD Media, that’s our constant focus, & something we constantly invest in.
8. What are some of the key future goals or projects that the agency is working towards?
There is a lot of exciting work happening, we are in the midst of setting up a new website vertical within the company. Our team is rapidly growing too and there are some interesting clients that we’ve been pitching for that are finally closing; so before we end the calendar year, there will be a lot more compelling work!
9. How has the company culture affected overall performance?
We’ve learned the hard way that people make companies. And ours is only built by our commendable team. We’ve had wrong hirings before, until we learned what works for us. And the team we have today, is not just a team but ally’s that have the same vision i.e. to grow the brands we work with and in turn, PSD Media.
10. What roles is the agency hiring for and how to reach out?
We are currently hiring for Digital Marketing Interns & a Performance Marketing Specialist. Interested candidates can reach out to us at: hiring.psdmedia@gmail.com.
