WebShakers is a full-service marketing agency specializing in tech-powered digital marketing, AugmentedReality and Paid Media Marketing.
1. Who are we?
At WebShakers, we’re your all-in-one partner for mastering marketing across the digital landscape. Our inception was in 2018 and we have serviced partners across India, the USA, UAE and more. As a 360-degree digital marketing solution provider, we blend creativity with data-driven insights to create powerful campaigns that resonate. Whether it’s optimizing your SEO, amplifying your voice on social media, crafting compelling content, or driving targeted traffic through PPC, we deliver strategies that make a difference.
2. What does the agency do?
Our mission is clear: to elevate brands beyond the noise, engage audiences with authentic and compelling stories, and set new standards in the digital marketing space with data-driven insights. At WebShakers, leading the charge in this ever-evolving landscape is not just a goal—it’s a commitment to excellence. We are dedicated to pushing boundaries, exploring new possibilities, and delivering strategies that not only meet expectations but exceed them. WebShakers is more than an agency; it’s your partner, a catalyst for growth, and a force for innovation. We believe in the power of digital to transform businesses, and with every campaign, every strategy, and every innovation, we are committed to making that transformation a reality.
3. What is the size and the strength of the company?
We have a team of over 25+ passionate and brilliant professionals, a mix of GenZ & Millenials, each bringing a unique blend of creativity, expertise, and dedication to every brand and project.
4. What are the various services that your agency caters to?
Our Services
- SEO (Search Engine Optimization): Boosting website visibility on search engines to drive organic traffic and enhance rankings.
- Social Media Marketing: Growing brand presence through engaging content, strategic management, and targeted ad campaigns on social media platforms.
- Content Creation/Shoots: Crafting high-quality content such as blog posts, articles, videos, and graphics that resonate with audiences and reinforce brand identity.
- PPC (Pay-Per-Click) Campaigns: Running targeted paid advertising campaigns on platforms like Google Ads and social media to achieve specific business goals.
- Performance Marketing: Utilizing data-driven strategies to deliver measurable results, focusing on conversion optimization and retargeting to maximize ROI.
- Influencer Marketing: Partnering with influencers to expand brand reach and build credibility through authentic endorsements.
- E-commerce Marketing: Optimizing online stores and driving sales with tailored strategies, including SEO, paid ads, and content marketing.
- Email Marketing and Automation: Designing personalized email campaigns and automating communication to nurture leads and drive conversions.
- Brand Building: Enhancing brand identity through strategic positioning, consistent messaging, and creative campaigns.
- Data-Driven Insights: Leveraging analytics to inform strategy, measure success, and continuously optimize marketing efforts.
- Websites: Designing and developing a website that aligns with the brand for their target audience, and drives conversions.
5. Some notable clients and campaigns you’ve worked on?
Cipla: For Cipla, we developed an impactful campaign titled “HOPE FOR HANDFUL,” designed to launch their new brand Sclerogem for multiple sclerosis, a rare brain disease. We crafted a visually compelling photo album as a communication tool to showcase Cipla’s commitment to rare diseases. The campaign combined emotional appeal with scientific data to emphasize Cipla’s dedication to providing care for rare conditions, effectively building Sclerogem’s strong presence in the medical community.
IndiaBulls: We pioneered India’s first augmented reality (AR) campaign in the financial industry with an engaging AR game on Facebook for IndiaBulls Home Loans. Designed to celebrate Ganesh Chaturthi, the game was both fun and simple, resulting in high shareability and strong engagement with the target audience, effectively capturing their attention and generating significant buzz.
InCred: For InCred, we developed a comprehensive 360° brand awareness campaign promoting education loans through a strategic integration with the movie Super 30. The campaign featured an engaging contest and video promotions to boost interaction. The results were impressive: reaching 6,039,923 users, garnering 107,186 interactions, and achieving 1,568,133 video views.
InCred: The campaign aimed to raise awareness about emergency personal loans, increase video views, and grow followers by leveraging the movie The Sky Is Pink. We executed a strategic engagement plan using video promotions and a contest to achieve these goals.
The results were :
- Instagram/Facebook: 673,361+ video views, 4,163,746+ people reached, 36,539 total link clicks, and 1,357,882+ engagements.
- Google: 3,637,423+ impressions, 1,987,999+ viewable impressions, and 7,029+ total link clicks.
- Twitter: Over 16,896 impressions.
SaffronStays: Increase brand awareness and drive quality traffic to boost villa bookings. What We Did: Analyzed the customer journey in villa bookings and set up a funnel-based campaign to deliver targeted ads at different booking stages. We tested various creatives and marketing angles to achieve optimal booking costs and set up precise communication for over 20 villa clusters using Dynamic Catalogue on Facebook and Instagram.
Results: Over 500 families and 76 companies booked villas through targeted campaigns. Achieved more than 1,000 villa bookings in a year and 1,000,000+ website visits per month. Reduced bounce rate by 30%. Achieved a return on investment (ROI) of 3.8x.
ACETECH – #BanayeBehetarBharat: The campaign aimed to increase awareness, drive maximum registrations, and promote ACETECH’s allied events.
What We Did: Launched a multi-channel campaign titled #BanayeBehetarBharat with Shahrukh Khan as the brand ambassador. Created a microsite to boost registrations and provide event updates, featuring blogs and listicles on trending topics like ‘Top 5 Home Décor Trends.’ Designed targeted ads for different audiences to encourage stall bookings and event attendance.
Results: #BanayeBehetarBharat trended nationally. Gained 60k+ Twitter followers, 25k+ Instagram followers and 60k+ Facebook likes. Achieved 270k+ engagements and 609.3k hashtag impressions. Secured over 5,000 event registrations.
6. What makes your agency stand out from the rest?
At WebShakers, we redefine digital marketing excellence with a holistic approach that integrates and optimizes every aspect of a brand’s online presence for a powerful impact. Our team of over 25+ passionate humans combined with cutting-edge technology to create attention-grabbing campaigns that deliver real results. We use advanced analytics to craft data-driven strategies that are continually refined for maximum ROI and measurable success. Tailored solutions address each business’s unique goals and challenges, ensuring strategies are personalized. Our unwavering commitment to results drives brand visibility, audience engagement, and achievement of business objectives, pushing the boundaries of what’s possible. It’s the people who have the edge and how they treat their brands with the utmost care and lasting vision. Excellence at WebShakers is a commitment, not just a goal, to making a lasting impact on every brand we work with.
7. What has been the biggest hurdle in your agency?
At WebShakers, the biggest hurdles have included retaining talent, educating clients on the importance of branding, and managing expectations of early-stage brands or startups that seek immediate results without investing in branding. We view these challenges as opportunities for growth, using them to strengthen our approach and enhance our ability to deliver exceptional results.
8. What are some key future goals or projects the agency is working towards?
WebShakers aims to become a leading and preferred agency both within India and internationally. We aspire to be the most desirable workplace for top talent and to add Fortune 500 companies from diverse industries to our clientele.
9. How has the company culture affected overall performance?
The company culture at WebShakers has greatly enhanced our overall performance by fostering inclusivity, which brings diverse perspectives and drives innovation. Our slightly flat organizational structure encourages open communication and swift decision-making, while the freedom to explore creative ideas keeps our strategies fresh and impactful. Constructive feedback is a key aspect of our culture, promoting continuous improvement and growth. Additionally, the leadership team’s active involvement in mentoring ensures that team members receive valuable guidance and support.
10. What roles is the agency hiring for and how to reach out?
Our agency is currently hiring for these roles
- Digital Marketing Interns – Experience 0 to 6 months
- Senior Digital Marketing Executive – Experience 2-3 years
- Digital Marketing Associate – Experience 3-4 years
- Account Manager – Experience 4+ years
- Graphic Designer interns – Experience 0 to 6 months
- Business Development Executive – 2+ years
Interested candidates can share your resume at hello@webshakers.in or reach out for more information.
