GroupM’s media agency MediaCom has won the media mandate for Lionsgate Play in India post a multi-agency pitch. As their agency of record, MediaCom

The agency will handle the digital responsibilities of increasing reach by using social media to build brand awareness in new markets and strengthening

Facebook is testing a new tool that is supposed to enable users to access news content from their subscribed publishers. It is presently

While the pandemic is spreading faster than ever, staying locked down has affected the economy adversely and this has translated to businesses shutting

FoxyMoron, the creative digital agency, has appointed Prachi Bali as national head, client partnerships. Bali will be handling the agency’s key client partnerships

Ever since the pandemic struck, working from home has become the new norm and this naturally means that most of the meetings now

White Rivers Media, an independent, full-service digital creative agency established in 2012, has been announced as the social media, creative and digital marketing

TikTok has already been banned in India and is going through quite a controversial phase in the USA and other parts of the

Social media has been buzzing with a new viral trend of people imposing the question, “Rasode mein kon tha?”(Who was in the kitchen?).

The elephantine God of Wisdom and Success, Ganesha, is one of the most beloved Gods in India and across the country, people celebrate

Lowe Lintas has announced the launch of Kaam Wapasi, a new tech platform created to help migrant workers get back to work and at

Twitter is rolling out useful new additions to DMs on the platform. When you receive a DM request from a user you don’t

Gozoop has elevated Amyn Ghadiali to the role of Vice President – Business and Strategy to accelerate growth and navigate the evolving marketing

Twitter announced that its new tweet reply control option will be rolled out for all iOS, Android and twitter website users. This new

Shop Share Smile is a special programme for all Tata employees and the channel partner of a Tata Group company in India where

Old Spice India, the classic men’s grooming brand under Procter & Gamble, has appointed the agency Kinnect to handle its creative digital duties.

A new trend was born out of the YouTube comments section, and it is now all the rage on social media, while everyone

30th July is celebrated as International Friendship Day and it is a joyous occasion for people to celebrate the special people in their

30th July is celebrated as International Friendship Day and it is a joyous occasion for people to celebrate the special people in their

McDonald’s India West and South posted a series of fun riddles as a part of their #DriveThruCodes campaign for National Drive Thru Day.

Samaara Tea, a premium homegrown tea brand, has released a new digital campaign to focus on the evolution of thoughts in Indian society

For centuries, women have been at the bitter end gender stereotypes, often portrayed as the weaker sex and entire cultures have been built

The hybrid digital agency, WATConsult from the house of Dentsu Aegis Network (DAN) India, has acquired the social media mandate for UFC®, the world’s

Gozoop, India’s leading digital-first integrated marketing companies has won the Public Relations and influencer outreach mandate for a plant-based nutrition brand, Plix. Plix

The Digital Marketing Agency, TheSmallBigIdea has won the social media mandate for India’s leading Hindi General Entertainment Channel, Zee TV. The addition of Zee TV

The coronavirus pandemic has led to most people having to work from home in different capacities due to the lockdowns. Naturally, this has

The coronavirus pandemic has changed the world as we know it and the year has been quite an uncomfortable ride for many. To

After a multi-agency pitch, the DTH network Tata Sky’s aggregator app platform, Tata Sky Binge has awarded its creative digital mandate to the agency Chimp&z

WYP Brand solutions, an integrated marketing agency, has bagged the integrated creative mandate for ZEE5’s HiPi, a fully homegrown short video platform from the

WATConsult, the digital agency from the house of Dentsu Aegis Network (DAN) India, under its market research division –Recogn, has unveiled its latest