Nashik, Maharashtra, India – 26 February 2025 – Aviva Life Insurance, India’s most trusted private life insurance brand, is strengthening its presence in Maharashtra with the inauguration of a modernised branch in Nashik. After Delhi, Mumbai, and Bangalore, Nashik is part of Aviva India’s ‘Branch Modernisation’ project, aimed at enhancing customer experience and accessibility to life insurance solutions.
Nashik has been a key focus market for Aviva India, with significant investments in Business Opportunity Presentations and the active recruitment of Wellness Advisors over the past year. The inauguration of this new branch by Mr. Asit Rath, CEO & MD, Aviva India, marks a milestone as the first modernised branch in a Tier-2 city, with many more to follow in the ‘rest of Maharashtra’ region, to deliver seamless, customer-centric insurance services.
The Nashik branch will offer a full suite of services, including policy servicing, renewals, and claim assistance, along with Aviva’s Signature Product Portfolio. Customers can access Aviva Signature 3D Term Plan – Platinum, Aviva Signature Increasing Income Plan, and Aviva Signature Investment Plan – Platinum, among other comprehensive solutions for life protection, retirement planning, and long-term savings. Through their offerings, Aviva India is driving its mission of ‘moving the needle from Protection to Prevention’ whereby they encourage their customers to adopt healthy habits today, to enjoy a happier and healthier tomorrow.
In line with Aviva’s global sustainability vision, the Nashik branch is designed with energy-efficient infrastructure and eco-friendly operational practices, reducing its carbon footprint while integrating digital-first customer service solutions.
Through this expansion, Aviva India aims to provide greater access to financial security and wellness solutions while supporting Nashik’s economic growth. The branch is expected to employ more Aviva Wellness Advisors, who will play a pivotal role in transforming insurance distribution and making life insurance more accessible to individuals and families.
Mr Asit Rath, CEO and MD, Aviva India, said, “At Aviva India, we are dedicated to providing best-in-class insurance solutions to the Indian community. Our expansion into Nashik reflects our commitment to bridging the insurance gap by offering personalised solutions that cater to the evolving needs of customers. Through our growing network of wellness advisors, we are building a strong, customer-centric distribution model that ensures greater financial protection for communities. By leveraging digital innovation and a dedicated workforce, we aim to make insurance more accessible, transparent, and convenient for every individual and family.”
This latest addition to Aviva India’s branch network underscores the company’s long-term vision of growth, innovation, and a customer-first approach, making financial security a reality for more Indian households.
