Cadbury Perk v/s Nestle Munch - A not so sweet affair
In February 2014, Cadbury’s wafer-chocolate Perk launched a commercial to promote their &lsquo...
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Brand Wars
Brand Wars
Adidas v/s Puma: A Family Feud
When you pair up brothers and businesses, it goes two ways. It's either the best combination or the ...
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Brand Wars
Mac vs PC Brand Wars
Apple and Microsoft's brand wars go way back to 2006 when Apple Inc. launched the controversial MAC ...
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Brand Wars
Microsoft v/s Google Chrome
The war between Microsoft and Google Chrome has been going on in the tech arena for years on end now...
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Brand Wars
Mochaccino or Frappuccinos? Dunkin’ Donuts wants you to get Coffee.
It's 2006 and you're in America. You need your daily fix of coffee before you head out to work. But ...
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Brand Wars
Burger King Finland’s Campaign Shows How Love Can Even Conquer Age-Old Rivalries
Burger King and McDonald’s have been rivals in the fast food industry for the longest time and...
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Brand Wars
Microsoft Smears Google’s Now Everywhere Campaign
Marketing has gotten very competitive in the digital world and advertising plays a significant role ...
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Brand Wars
The Interesting Brand War Between Rin and Tide
When markets get extremely competitive, brands tend to ambush their competition to establish their s...
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Brand Wars
Pepsi vs Coca-Cola: An Unexpected Comeback
Today’s marketing space has become extremely competitive and ads have become increasingly aggr...
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Brand Wars
Xiaomi Ambushes One Plus With Killer Puns
When One Plus first launched in 2014, it was marketed as the flagship killer since it took on ...
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Brand Wars
Mercedes-Benz vs Jaguar- The Luxury Sedan War
In fiercely competitive markets, brands often take directs hits at their rivals to establish their s...
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Brand Wars
The Best Burger King vs McDonald’s Campaigns
When competition between brands intensifies, brands sometimes have to take direct swipes at their co...
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Brand Wars
Dove Jeers At Pantene’s Mystery Shampoo Gimmick
When the competition gets fierce, advertising by brands soon follows suit in interesting ways. Brand...
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Brand Wars
How DHL Pulled A Fast One On Their Competition
In an age where online shopping has become a need rather than a luxury, logistics companies hav...
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Brand Wars
The Battle Of The E-Commerce Giants
Shopping online has slowly become a part of our culture because the ease and the myriad of opti...
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Brand Wars
Amul vs Britannia: The Good, The Subtle and The Butterly
What happens when two of the biggest consumer good brands of the country lock horns with each o...
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Brand Wars
Samsung VS Apple- The Age-Old Question.
When we talk about smartphone technology, people often get into the age old debate of whether A...
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Brand Wars
BMW vs AUDI: An Intense Match Of Hoarding Chess
The Fierce game of advertising sometimes requires brands to take cheap shots and witty jabs at ...
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Brand Wars
Burger King Trolls Arch Rival McDonald’s Yet Again with a ‘Whopper Detour’
Through the years, Burger King’s campaigns have been bursting with witty, outside the box...
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Brand Wars
Times of India and The Hindu’s brand war banter
TOI and The Hindu take sly potshots at each other for keeping the spirit of marketing warfare alive....
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Brand Wars
Kingfisher Vs Jet Airways interesting hoarding war
To survive in the competitive space of fast-paced markets, brands need to be smart and think ou...
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