Kritika Khurana, known in social media circles as “That Boho Girl” has won at the DNA Women Achievers Awards 2024 in the influencer category.

Hosted on March 6th 2024 with the theme of ‘Honoring the New Gen Women’, DNA’s goal was to celebrate the talent, perseverance and hard work of iconic women who are rising to the top in a variety of fields.

Kritika has been awarded the “Innovative Digital Creator Award” for her trailblazing and fantastic work as a content creator and influencer. Beginning her journey on Instagram in 2015, her account now has over 2 million followers and is greatly sought-after for its fashion and lifestyle content. She has collaborated with several top brands including L’Oreal, Myntra, Knorr, Pure Sense, and a lot more, and also has her own clothing store called The Hype.

Several other women were also hailed at the DNA Women Achievers Awards 2024. Parul Gulati, a popular actress, won the ‘Fashion’ category; Shafali Verma, a cricketer, won the award in the ‘Sports’ category; Ruchi Kalra, a trailblazing businesswoman, won the award in the ‘Finance’ category; Sabina Chopra, co-founder of Yatra, won the ‘Hospitality’ category; Dr. Tanya Narendra won in the ‘Healthcare’ category; etc.