In a bid to redefine the creative landscape in the country, FCB Group India has revealed its new Creative Council for India.
This initiative is designed to elevate the culture of creativity, embrace new-age problem-solving, and set global benchmarks for exceptional work across the group by leveraging emerging tools using data and technology. FCB Group India thus aims to bridge the gap between traditional advertising approaches and the new demands of the digital age.
At the helm of the council are some of the most notable figures in the creative industry, including Mayuresh Dubhashi, CCO, FCB India; Hemant Shringy, CCO, FCB Ulka; Rakesh Menon, CCO, FCB Interface; Neville Shah, CCO, FCB Kinnect; Kartikeya Tiwari, Creative Digital Partner, FCB Group India; Anusheela Saha, NCD, FCB India; Udayan Chakravarty, NCD, FCB India; and Suchitra Gahlot, NCD, FCB Ulka.
This dynamic team will be responsible for driving the group’s creative strategy and ensuring that innovation is at the forefront of every project.
Dheeraj Sinha, Group CEO of FCB Group India and South Asia, has expressed his enthusiasm for the council’s launch by stating, “At FCB Group India, we believe that creativity is the heart of everything we do. The launch of the Creative Council is a testament to our commitment to ‘Creativity is an economic multiplier’, fostering an innovative, creative culture and continually pushing the boundaries of what’s new. This council will work together to solve real client problems, enabling us to deliver work that not only meets but exceeds the expectations of our clients and the industry at large.”
