Brands are known to give all to creating content, especially in the form of memes. The Indian audience is known to be welcoming of funny and chucklesome content that engages them in a brand’s campaign.
Upcoming movies that are used as the latest meme template becomes a win-win situation online as not just allows brands to hop onto the trend and create indirect marketing for the movie itself.
The recently released India’s biggest VFX movie, ‘Brahmastra’ was also put in such a situation ever since the launch of its trailer by the cast.
The trailer was widely promoted on the platform through countless re-shares such as funny reels, punny posts and heavy participation.
Here are some examples of the best examples of it-
1) Tinder
2) Boat Nirvana
3) Swiggy
4) Voot
5) Bumble
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