Recently, a hilarious new trend has flooded social media. Using the line “imagine being named after”, people began making comic comparisons ranging from pop culture to architecture to political figures. This trend provoked a domino effect across social media, igniting laughter and prompting several people to hop onto the bandwagon and add their own clever, amusing suggestions. Soon enough, social media transformed into a free-for-all celebration of puns and wordplay that was impossible to resist.

Several brands have joined in on the fun by drawing comparisons between their products and pop culture references. Through a combination of comedy and creativity, they have evidently capitalized on this new trend to ensure their own moment marketing.

Here are some of their best posts:

 

TINDER INDIA:

NETFLIX INDIA:

 

ZOMATO:

SWIGGY:

 

SWIGGY INSTAMART:

 

BLINKIT:

MYNTRA:

 

SUNWAY: