“Got a memorable first Paytm story?”

One97 Communications (OCL) that owns the brand Paytm has launched their new #MeraPehlaPaytm campaign across India. This encourages users to share their first experiences with Paytm, shining the spotlight on how Paytm has brought ease and happiness into their lives with significant purchases or cherished time spent with loved ones.

“We’re all ears for your tales!” they wrote.

As part of the #MeraPehlaPaytm campaign, Paytm will offer a range of rewards for standout stories. A panel of judges will select 10 winners based on the creativity, originality, and pertinence of their submissions. The participant with the best entry will be awarded an iPhone 15 Pro Max, and the nine runners-up will receive Paytm Insider Vouchers worth ₹10,000 each and will be featured on Paytm’s social media channels.

The campaign is open for entries until April 30, 2024. To participate, users are encouraged to post about their inaugural Paytm experience on platforms like Instagram, Facebook, and Twitter, using the hashtag #MeraPehlaPaytm and tagging Paytm’s official handles.

Paytm Spokesperson said, “We’re thrilled to launch the #MeraPehlaPaytm campaign, inviting our users to reminisce about their first Paytm moments. This campaign is a celebration of the incredible journey we’ve shared with them, and we’re eager to hear their heartwarming stories. It’s an opportunity for us to deepen our connection and show our gratitude for their loyalty and support.”

The campaign concludes on May 31st.