In a move that merges tradition with technology, Johnson’s Baby has launched its latest range of curated gift sets, marking a significant innovation in the baby care industry.
The brand, known for its gentle and reliable products, introduced these new gift sets at the exclusive ‘Onederland’ event held in Delhi. With over 280 influencers, parenting experts, and mothers in attendance, the event celebrated this exciting addition to the brand’s product line, highlighting its commitment to supporting families from day one.
At the heart of these gift sets is a unique and groundbreaking feature: an AI-powered lullaby and video that can be personalized with the baby’s name. Conceptualized by the creative agency Hogarth, this feature is designed to provide a soothing, personalized experience for both parents and their little ones. By simply scanning a QR code on the gift box, parents can create a customized lullaby in either English or Hindi, adding a touch of magic to bedtime routines. This innovation not only enhances the gift-giving experience but also brings a fresh, tech-savvy approach to nurturing.