“Step into the world where fashion meets glamour.”
Libas, an ethnic fashion brand, has announced the appointment of Bollywood sensation Kiara Advani as its new brand ambassador for its stunning Spring/Summer ’24 collection.
This latest collection will reveal an assortment of breezy silhouettes featuring embroidered styles and shares of white, floral and joyful hues, honoring traditional ethnic wear while also giving it a modern twist. Kiara’s iconic status and fashion-forward persona aligns flawlessly with Libas’ commitment to unmatched fashion excellence.
Libas sparked excitement after posting a “Kaun Hai Yeh” reel on Instagram, asking followers to identity who their new brand ambassador was.
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Their consumers were thrilled for the announcement that it would be Kiara Advani, who was shown posing and dancing for the grand reveal.
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Talking about the announcement, Sidhant Keshwani, founder and CEO of Libas, said, “Our partnership with Kiara Advani marks a significant milestone for Libas as we embark on a journey to elevate our brand to new heights of sophistication and style. With Kiara’s unparalleled charm and fashion-forward approach, we are confident that she will help us in our mission to premiumize the Libas brand, making it the go-to destination for discerning consumers seeking aspirational ethnic wear. We truly believe Kiara embodies the essence of Libas, making her an ideal choice to represent the brand on a global stage “.
Kiara Advani expressed her excitement about joining forces with Libas, stating, “As someone who values the timeless elegance of ethnic wear, I am thrilled to join forces with Libas as their brand ambassador. Together, we aim to redefine traditional fashion and inspire women to express themselves confidently.”
Consumers can shop online at Libas.in and can use the code “KIARA10 to” get 10% off on the Libas X Kiara Exclusive Collection.”
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