The scope of work includes content marketing strategy, production and execution of the brand’s content marketing led campaigns. Supari Studios, the branded content vertical of Kulfi Collective, has officially announced that it has won the content marketing mandate for Spotify…
As AI continues to take the world by storm, the demand for AI courses have skyrocketed as Indians continually seek upskilling platforms. These new skills are not only extremely useful for our increasingly digitized world, but will also help them…
Twitter has exploded with hilarious memes after Elon Musk changed its logo from a blue bird to "X". Twitter has been officially rebranded. The iconic blue bird that has symbolized the social media platform since its 2006 inception has been…
Mumbai-based influencer Krutika, better known as @themermaidscales, became the only Indian influencer to attend Barbie's pink premiere in Los Angeles. With more than 7 million followers on Instagram, Krutika specializes in making comic and creative content, making her a good…
For the first time ever, Nas Company has launched something in India. Their stunning platform, Nas.io, will make it easier for creators to manage and monetize communities, making it a must-have for any creator in the country. Founded by Nuseir…
Pan-Asian agri-food company Japfa has assigned its creative mandate to BBH India. As per the company, BBH will be responsible for crafting the digital-first, integrated strategy for the soon-to-be launched mobile app, Japfa Best, and help establish the company as…
After working as Creative Director at Ogilvy for 3 years, Karthik Krishnan has announced his resignation. Sharing the news on LinkedIn, he wrote: "Three and a half years later, it’s time to say goodbye see you again. You’ve been nothing but…
All of India's social media platforms are buzzing with just one question: "Who is Orry?" You may have seen him, you may have heard of him, but do you know him? Orhan Awatramani, aka Orry, is everywhere. During the…
Recently, a hilarious new trend has flooded social media. Using the line "imagine being named after", people began making comic comparisons ranging from pop culture to architecture to political figures. This trend provoked a domino effect across social media, igniting…
AJIO, India's leading online fashion destination and house of brands, has joined hands with India's first AI marketing communications company, Megalodon, as their creative design partner. Megalodon will bring its stunning AI-driven design capabilities to AJIO'S brand strategy and will…
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