The Cannes Lions International Festival of Creativity has named the consumer goods giant Unilever as the 2024 Creative Marketer of the Year. This honorary accolade is presented to a marketer that has amassed a body of iconic, Lion-winning work over…
Fashion influencer Anushka Harza has kickstarted a "Style Better in 30 Days" series to help her followers embrace their inner fashionista. From decoding fashion trends to creating easy-to-wear outfits, she covers it all. "With this series called ‘Dress Better In…
"Introducing the new Bumble. More features, more choices, more ways to create connections." Women-first dating app Bumble has revealed a refreshed visual identity and new global campaign to usher in a new age of dating. This coincides with the app…
Who doesn't love a good April Fool's joke? In 2024, brands have taken over social media with pranks, comedy and fake announcements to kick the new month into action with a good dose of laughter. Here are some unforgettable creatives:…
Myntra has teamed up with a cookie brand Britannia Good Day for a dynamic new guerilla activation called 'The Bank of Small Wins'. Years ago, millions of young people found unexpected joy in finding money in their clothes, a trend…
Holi is almost here, and brands are embracing its colourful chaos with a host of vibrant marketing campaigns. Parle-G: Parle-G Genius wohi, jo auron ke khushi mein paye apni khushi Parle Products' new Holi campaign, titled "Parle-G Genius wohi, jo…
YouTube has rolled out new rules for content creators that requires them to label content that has been synthetically created, including AI. "Today we’re introducing a new tool in Creator Studio requiring creators to disclose to viewers when realistic content…
Zomato faced severe backlash after CEO Deepinder Goyal announced the launch of a "Pure Veg Mode" service to cater to customers who have a vegetarian dietary preference, Goyal explained the necessity of establishing a separate fleet for vegetarian deliveries, citing instances…
"Visit your nearest store get the perfect Holi hamper from Haldiram's." As the festival of colors approaches, Haldiram's, India's popular sweets and snacks brand, has launched its 'Khulke Khilao Holi' campaign alongside a range of festive treats. As parr of the…
Stay on top of April dates with our monthly topical calendar. April is jam-packed with important dates for colorful occasions that everyone should know about. Luckily for you, we've compiled a list of all the topical dates of this month…
Search
Recent Post
-
WOMEN IN ADVERTISING DECLARE THEY WILL…
January 1, 1970 -
KINGFISHER VS JET AIRWAYS INTERESTING HOARDING…
February 24, 2019 -
HOW BRANDS ARE TELLING A JOKE…
November 16, 2019