LUX, a beauty soap brand in India has marked 100 years in the industry. Launched a century ago in 1924, the brand has now expanded to over 100 countries globally with a legacy of Hollywood's golden era and stars like…
Zoya Akhtar's highly-anticipated Netflix film 'The Archies' has cooked up a marketing storm with dazzling collaborations it has stacked up ahead of its release. An adaptation of the famed comic, this latest movie brings Riverdale to India with evergreen material,…
Movie marketing has soared to new heights this year after Netflix 's 'The Archies' has exclusively collaborated with India's finest full-service carrier, Vistara, for a nostalgic and magical 'Flight to Riverdale'. Set in the 1960s, 'The Archies' reimagines the iconic…
Tira, Reliance Retail's recently launched omni-channel beauty retail platform, has announced the launch of its brand-new campaign “For Every You” featuring Kareena Kapoor Khan, Kiara Advani and Suhana Khan. The 'For Every You' campaign aims to empower individuals by inspiring…
