December 23, 2024
Marketing News

The Beckhams recreate hilarious viral moment in Super Bowl ad

Uber’s whip-smart commercial features the Beckhams trolling themselves once again.

In the new teaser for Uber Eats’ Super Bowl, David Beckham once again poking his head into the room to remind his wife Victoria Beckham to “be honest”. But this time, it’s to make sure fans know about their new Uber Super Bowl commercial on the horizon.

The clip starts with Spice Girls alum Victoria sitting on a sofa in her ‘my dad had a Rolls-Royce t-shirt’, who said, “So David  and I are gonna be in a little commercial.” Her husband then poked his head into the frame to remind her to “Be honest, be honest!”

“OK. It’s a big commercial,” Victoria replied.

After more pushing from David, she finally told that camera crew that the advertisement will be aired during “the big baseball game”. However, Victoria once again gets confused and questions whether it was baseball game or the hockey bowl.

““Hockey Bowl,” David replies. “Oh, and tell them about Jessica Aniston.”

“Jessica Aniston is gonna be in it, too,” Victoria closes the teaser, before David can be heard proclaiming: “We love Jessica.”

The teaser finally ends with bold text that reads: “Whatever you forget this Sunday, remember Uber Eats.” Despite the couple’s humorous failure to remember details from their own preview, including the identity of Jennifer Aniston and the dates of the commercial, fans can catch a glimpse of the commercial airing during the Super Bowl on February 11.

In case the inside joke was missed, the Beckham couple were referencing a memorable scene from their Netflix documentary series, “Beckham”, tracking the former football star’s rise to fame and fortune. One particularly iconic scene shows David calling Victoria, dubbed Posh Spice during her time with Spice Girls, after she claims to have had humble beginnings.

Speaking to the interviewer about her childhood, Victoria said: “We’re very, very working class,” prompting David to pop his head in and ask her to be honest, asking her what car did her dad drive her to school in.

After several attempts to sidestep the question, the singer replied, “Okay, in the 80s, my dad had a Rolls-Royce.” Soon after that, she decided to sell a t-shirt with the slogan “my dad has a Rolls-Royce” – the very t-shirt she was wearing in this ad.

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