This Black Friday, Puma’s brand ambassador Virat Kohli created a stir on social media with his post sporting a black eye, provoking his fans’ curiosity.
In a series of playful social media posts, Virat Kohli and Puma’s iconic Cat engaged in a cheeky clash, each of them claiming to be the true star of the Black Friday sale by managing the best deals. This friendly feud escalated into an entertaining scuffle, resulting in the cricket-player sporting a black eye as a badge of honor.
This black-eyed image has gone viral and has become the central theme of Puma’s Black Friday campaign this year. It focuses on what truly matters – Puma’s Black Friday deals for a range of world-class product offerings. From athleisure and performance wear to trendy sneakers, Puma is offering its customers unbelievable offers.
This brief but playful exchange is a classic offbeat method to advertise striking offers and is probably a huge factor that has enabled several consumers and fitness enthusiasts queuing up at Puma’s flagship stores, digital platforms and shopping apps to test out their offers.
The Black Friday sale has emerged as a surprisingly significant event on the Indian shopping calendar, marking the beginning of the winter festive season. Puma’s cleverly timed one-of-a-kind campaign with the renowned cricketer has ensured that it dominates audience attention and succeeds in drawing in consumers.
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