In an era where making informed choices about what we eat has become increasingly important, Wholix India has stepped forward with a groundbreaking initiative.
The company has recently launched the “Ab to Label Padh Lo” campaign, designed to help consumers better understand food labels. The campaign is receiving strong backing from Roseate House, a prestigious partner and the first to lend its support to this cause.
Wholix India’s campaign is centered around simplifying the often-confusing information found on food labels. To achieve this, they’ve introduced an innovative Health Score Rating System. This system evaluates food products based on their nutritional content and assigns a grade ranging from A to E. The grading helps consumers quickly identify healthier choices and avoid products that may not meet their dietary needs.
The Health Score Rating System is a key feature of this campaign, empowering consumers to make better, informed decisions at the grocery store. By grading products from best to worst, Wholix India aims to bring clarity to the overwhelming amount of information on food packaging, guiding customers towards healthier eating habits.
With the “Ab to Label Padh Lo” campaign, Wholix India and Roseate House are making strides in promoting transparency and awareness in the food industry, encouraging people to take control of their health by simply reading the labels.
